SOUTHAUS TRADE Partners with QMEX in Beijing

South Australian Wines Arrive at QMEX Beijing

We’re excited to share that SOUTHAUS TRADE PTY LTD has recently reached a cooperation intention with Beijing Kumai Liansheng Wukesong Catering Management Co., Ltd. Together, we will continue to explore opportunities around the supply and promotion of premium South Australian wines within China’s restaurant and bar market.

Beijing Kumai Liansheng Wukesong Catering Management Co., Ltd. manages five QMEX Mexican restaurant and bar locations in Beijing. QMEX is one of Beijing’s most well-known and established Mexican restaurant and bar brands, with a strong presence in the local dining scene. With its distinctive Mexican dining style, relaxed bar atmosphere, and mature restaurant operations, QMEX has built a loyal local customer base over the years.

This cooperation gives us the opportunity to introduce South Australian wines into Beijing’s restaurant and bar environment. Compared with traditional retail channels, restaurants and bars allow customers to experience wine in a real dining setting, where wine can be paired with food, shared with friends, and discovered in a more natural and relaxed way.

As an Adelaide-based wine export company, we focus on bringing premium South Australian wines to international markets. We work with selected wineries across South Australia, offering a flexible portfolio that includes Shiraz, Cabernet Sauvignon, Merlot, Grenache, Riesling, Moscato, and other wine styles suitable for restaurants, bars, retail, and distribution channels.

Moving forward, we will continue to discuss product selection, purchasing plans, logistics, pricing, and in-store promotion opportunities with the QMEX team. Through cooperation with established restaurant brands like QMEX, we hope to help more Chinese consumers experience the quality and character of South Australian wines in a real and enjoyable dining environment.

This cooperation marks another positive step for us in expanding into China’s restaurant and hospitality channels. We will continue to work with suitable partners across different markets and consumption scenarios, bringing more premium South Australian wines to international consumers.